Posted on: JUN 3, 2025
Posted by: STOKES COFFEE
Your coffee offering can be the detail that guests remember long after checkout. At Stokes Coffee, we've partnered with hotels across the UK for over 120 years, to help them create memorable coffee experiences for their guests. Here's how you can elevate your hotel's coffee service to impress even the coffee enthusiasts.
Understanding Today's Hotel Guest Expectations
Modern travellers expect exceptional coffee. The instant sachets of yesteryear simply won't satisfy guests who have become accustomed to speciality coffee in their daily lives. Whether staying for business or leisure, guests appreciate thoughtful coffee provisions that match or exceed what they enjoy at home.
Selecting the Right Coffee Equipment
Your brewing equipment forms the foundation of your coffee experience:
For guest rooms:
- Consider in-room pour-over stations with premium single-origin beans
- Upgrade from basic kettles to temperature-controlled options for optimal brewing
- If using pod machines, choose models compatible with compostable options
For dining areas and lobbies:
- Professional Bean-to-Cup machines make a statement in your breakfast area
- Batch brewers ensure consistent quality during busy periods
- Espresso machines offer menu versatility
Our commercial coffee machine range includes options designed specifically for hotel environments, balancing quality with operational efficiency.
Coffee Selection Matters
The beans you choose directly impact guest satisfaction. Offering a thoughtful selection demonstrates attention to detail:
- Feature locally roasted options to give guests a taste of the region
- Include both delicious blends and distinctive single-origin coffees
- Consider your hotel's character—traditional establishments might favour classic profiles, while boutique properties can showcase speciality coffee
At Stokes, our wholesale coffee selection includes everything you could need, all hand-roasted in Lincolnshire.
Staff Training: The Human Element
Even with premium beans and equipment, untrained staff can undermine your coffee experience. At Stokes, we offer Barista training so you can invest in:
- Barista skills for breakfast and front-of-house teams
- Knowledge of different brewing methods and their characteristics
- Ability to discuss coffee origins and flavour notes with interested guests
Presentation Enhancement
Small touches make a significant difference:
- Use proper cups and glassware—thick-walled cups retain heat better
- Include accompanying treats that complement coffee flavours
- Consider the serving environment—comfortable seating, pleasant lighting, and reading materials
Sustainability Considerations
Environmental consciousness enhances your coffee programme:
- Communicate your use of ethically sourced beans
- Implement waste reduction strategies for coffee grounds
- Use biodegradable or reusable cups for to-go options
Measuring Success
Regularly assess your coffee experience through:
- Direct guest feedback
- Observation of consumption patterns
- Monitoring of social media mentions regarding your coffee service
Building Your Hotel's Coffee Identity
The most memorable hotel coffee experiences reflect the property's unique character. A countryside manor might showcase traditional preparation methods, while a modern city hotel could feature the best brewing technology.
Work with specialists who understand both coffee and hospitality. With our heritage dating back to 1902, Stokes Coffee combines traditional roasting expertise with contemporary coffee knowledge, providing hotels with comprehensive support beyond simply supplying beans.
Ready to enhance your hotel's coffee experience? Explore our wholesale offerings or call us on 01522 523 548 to create a bespoke coffee programme for you.
